Reference

FB Ads Data Fields

Every advertiser in an FB Ads list can have these fields.

FieldDescription
page_name, page_categoryThe advertiser's Facebook page and its category.
page_url, page_idLink to the Facebook page and its ID.
ads_library_urlAll of the advertiser's ads in the Ads Library.
is_verified, followersVerified badge and follower count.
ads_countHow many of the ads read belong to this advertiser.
first_ad_started, latest_ad_startedWhen the earliest and the most recent of those ads started running.
websiteThe website on the Facebook page.
emailEmail found on that website.
email_statusfound, not-found or no-website.
email_sourceWhere the email was found.
instagramLinked Instagram account, when Facebook shows one.
picture_urlProfile picture, served from our CDN.