The problem with big areas
A Google Maps search shows a limited number of results, picked for the area on screen. Search a whole country and you get a short list of businesses near the middle of the map — not every business in the country.
The fix: many small searches
Cover a big area the way Google sees it: one city or town at a time. A state-wide plumber list is really "plumber in Austin", "plumber in Dallas", "plumber in Houston" and so on, merged.
Choosing cities
- Start with the largest cities — most businesses are there.
- Add suburbs separately — a metro area is many towns.
- For rural niches (farm suppliers, septic services), add county seats and small towns.
Our nationwide city lists give you ready-made lists to paste.
Running it in Prospect Cheap
- Open the Google Maps scraper and enter your keywords (bulk keywords work).
- Pick the country, then add your list of cities or regions.
- Set results per keyword, start, and leave it running.
Each keyword is searched in each location; duplicates are removed when the lists merge.
Estimate the cost first
Multiply keywords × locations × results per keyword for the most it could cost. Real lists usually come in lower because small towns have fewer businesses — and unused credits return automatically. Prospect Cheap refuses a search your balance can't cover rather than quietly shrinking it.
After the search
- Sort by city to plan outreach regionally.
- Use the State and Postal Code columns to split territories between sales reps.
- Export each region separately if you run regional campaigns.
Splitting work between reps
A national list is easier to work in regions. Use the State, City and Postal Code columns to split the export into territories — one CSV per rep or per state — and import each into its own campaign or pipeline so replies go to the right person.
Time zones matter
If you email or call across a big country, schedule by local time. Group your export by state and send each group during its own business hours; replies come faster when your email arrives at 9am rather than 6am.
Refresh regularly
Businesses open, close and move every month. Re-run your national search every few months and compare against your CRM to catch new businesses first — new businesses are often the most open to new suppliers.